Ladbrokes Signs Cricket Star Darren Gough as New Ambassador
Ladbrokes has announced the signing of former England and Yorkshire cricketer and Strictly Come Dancing winner, Darren Gough, as its latest brand ambassador.
The former fast bowler and Barnsley FC fan will bring his expert insights and analysis across multiple sports, including cricket, football, golf, boxing, and even the next season of Strictly Come Dancing.
Darren Gough Joins Ladbrokes for Exclusive Sports Content
As part of the exciting partnership, Gough will provide Ladbrokes with exclusive content, including:
✔ Cricket predictions for major tournaments such as the Ashes and ICC Champions Trophy
✔ Expert blogs covering a range of sports and trending topics
✔ Social media insights and PR activities to engage sports fans
With a huge year ahead for cricket, including the Ashes and the IPL, Gough’s analysis will be a key feature for Ladbrokes customers looking for expert opinions.
Ladbrokes Celebrates with Exclusive Darren Gough Video
To launch the partnership, Ladbrokes has released a special 30-second film on its social media channels, showcasing Gough’s sporting knowledge and personality—from cricket to football and even his ballroom expertise!
Charlotte Emery, Chief Marketing Officer for Ladbrokes (Entain UK brands), expressed her excitement:
“Darren Gough is one of the finest cricketers of his generation and the perfect signing for Ladbrokes. He’s a true sports lover and a rumba-dancing legend! We can’t wait to see him in action as our new ambassador.”
Darren Gough also shared his enthusiasm:
“It’s a fantastic time for sports fans, with the Ashes, ICC Champions Trophy, and IPL all coming up. I’m looking forward to sharing my insights with Ladbrokes customers during this thrilling year of top-class sporting action.”
Ladbrokes Expands Its Ambassador Lineup
Gough joins Ladbrokes’ growing team of sports ambassadors, which also includes leading Jump racehorse trainer Dan Skelton. With big sporting events on the horizon, Ladbrokes continues to enhance its offering with expert insights, engaging content, and in-depth sports analysis.
| Pos | Club | P | W | D | L | F | A | GD | Pts |
|---|---|---|---|---|---|---|---|---|---|
| 1 |  Liverpool | 28 | 20 | 7 | 1 | 66 | 26 | 40 | 67 |
| 2 |  Arsenal | 27 | 15 | 9 | 3 | 51 | 23 | 38 | 54 |
| 3 |  Nottingham Forest | 27 | 14 | 6 | 7 | 44 | 33 | 11 | 48 |
| 4 |  Man City | 27 | 14 | 5 | 8 | 53 | 37 | 16 | 47 |
| 5 |  Chelsea | 27 | 13 | 7 | 7 | 52 | 36 | 16 | 46 |
| 6 |  Newcastle | 27 | 13 | 5 | 9 | 46 | 38 | 8 | 44 |
| 7 |  Bournemouth | 27 | 12 | 7 | 8 | 45 | 32 | 13 | 43 |
| 8 |  Brighton | 27 | 11 | 10 | 6 | 44 | 39 | 5 | 43 |
| 9 |  Fulham | 27 | 11 | 9 | 7 | 40 | 36 | 4 | 42 |
| 10 |  Aston Villa | 28 | 11 | 9 | 8 | 40 | 45 | -5 | 42 |
| 11 |  Brentford | 27 | 11 | 5 | 11 | 48 | 43 | 5 | 38 |
| 12 |  Crystal Palace | 27 | 9 | 9 | 9 | 35 | 33 | 2 | 36 |
| 13 |  Tottenham | 27 | 10 | 3 | 14 | 53 | 39 | 14 | 33 |
| 14 |  Man United | 27 | 9 | 6 | 12 | 33 | 39 | -6 | 33 |
| 15 |  West Ham | 27 | 9 | 6 | 12 | 32 | 47 | -15 | 33 |
| 16 |  Everton | 27 | 7 | 11 | 9 | 30 | 34 | -4 | 32 |
| 17 |  Wolves | 27 | 6 | 4 | 17 | 37 | 56 | -19 | 22 |
| 18 |  Ipswich | 27 | 3 | 8 | 16 | 26 | 57 | -31 | 17 |
| 19 |  Leicester | 27 | 4 | 5 | 18 | 25 | 61 | -36 | 17 |
| 20 |  Southampton | 27 | 2 | 3 | 22 | 19 | 65 | -46 | 9 |